Brazil - Spring 2011 International Business

Graduate International Business Field Study
South American Business Strategies: INB 670S
International Field Study to Brazil – Campinas, São Paulo, Paraty, and Rio de Janeiro
March 2011

The first MBA International Business Field Study to Brazil traveled with eighteen Lubin graduate students from March 12 to 20, 2011. This experience was led by Dr. Larry Bridwell with visits expertly arranged by a Brazilian alumnus of Pace University, Ricardo Alvarenga. The course focused on the recent emergence of Brazil as an upcoming world power as indicated by the recent selection of Brazil to host the World Cup and Summer Olympics. Students spent five days in the business centers of Campinas and São Paulo and visited the major agribusiness research center, Ital, the large Brazilian bank, Bradesco, the fourth largest stock exchange in the world, BOVESPA, and attended presentations by the former President of Brazilian steel company and an executive at General Electric at the MBA campus of the Brazilian Business School. Students also took a ten hour bus ride to see the beautiful scenery between São Paolo and Rio de Janeiro and experience the daily life in the historic smaller city of Paraty before spending the last weekend in Rio de Janeiro. Students reported that they enjoyed experiencing a wide panorama of Brazilian life and several said they would seriously consider working in Brazil.

Five Lubin students were each awarded $1,500 Figueroa Family
, for a total of $7,500 in funds awarded.

“Traveling to Brazil gave us a unique educational experience impossible to replicate in the classroom. We had the opportunity to meet with business leaders, learn about the Brazilian economy, discuss government development initiatives and experience the culture first hand. In today’s rapidly changing global business environment, experiences like these are invaluable and will help us grow professionally.”
- Patrick Koltz, MBA '12

[Spring 2011 Field Study to Brazil]
São Paolo
[Spring 2011 Field Study to Brazil]
São Paolo
“On March 16, 2011 we visited BM&F Bovespa located in Sao Paulo, Brazil. BM&F Bovespa is a Brazilian-owned company formed in 2008 from the integration of the Bolsa de Valores de Sao Paulo and the Brazilian Mercantile & Futures Exchange. We first viewed a presentation explaining the background and operational objectives and functions of BM&F Bovespa. As the lead Brazilian institution in brokerage operations to the capital market, the company develops, implements and provides systems for equities, equity derivatives, fixed income securities, public securities, financial derivatives, currencies and agricultural commodities in sight. After the presentation we got to tour the exchange starting from the oldest methods and equipment used on stock exchange to the most current. Overall, it was a very insightful experience.”
- Tara Shannon, MBA '12
“My field study to Brazil was like nothing I had ever experienced before. It was everything but what I expected. Everything from learning about the political and economic position of Brazil to being fully immersed in the culture was such an experience. It was one thing to learn about the country from textbooks and lectures but to actually see everything first hand was life changing for me. Upon arrival, we landed in Campinas. We also went to Sao Paulo, Paraty and Rio de Janeiro. We visited companies such as the Bovespa Stock Exchange where we sat for a lecture and took a tour of the trading floor. We also went to Bradesco, one of Brazil’s largest banks (this was the most interesting to me). We visited a coffee farm to get a closer look at one of Brazil’s largest exports. We visited ITAL-Institute of Food Technology and listened to a lecture on Brazil’s position on the agribusiness sector and where they stand with agriculture from a global perspective. We took a tour of Paulinia City Hall and also visited BBS-Brazilian Business School just to name a few. By visiting these companies, I was able to see everything I had read about first hand. Besides the business and academic part of trip, Brazil was amazing. The country has some of the most breathtaking views I have ever seen. I read about the laid back life style but one never truly understands it until you experience it. Just ordering a drink can take 15 minutes. People are so relaxed. They don’t rush around like we do in NYC. They are out on the beaches all day. Furthermore, the stores didn’t open up until 3 in the afternoon! What stuck with me the most was my visit to Paraty. Seeing how the people of Brazil live was such a wake up call. I have become so accustomed to my life in the United States that it becomes so easy to forget how blessed I am. Peoples houses can’t compare to what we are accustom to in the US. Their homes seem more like a shelter from the sun and rain rather than a house. And what was even more surprising was seeing how happy and content they all seemed. I was expecting something sunny and tropical, like Miami, but it was nothing like that. Rio de Janeiro, Brazil’s most popular tourist destination was more like New York City with insane humidity and a beach along the coast- or at least to me it was. Everything is so different. The roads, the food, the dining style, the way you pay for a meal, the language, the people, and the lifestyle are just a small number of things that make up the culture of Brazil. This trip gave me the chance to see another part of the world. I have learned and experienced so many new things. For me, visiting a developing country really hit home. It was more shocking to me than anything else. This experience was something I will always take with me. I am so thankful to the Figueroa Family for providing me with the financial support necessary to take this class. Everything I have learned is invaluable and prized.”
- Radekha Periana Pillai, MBA '12
[Spring 2011 Field Study to Brazil]
Coffee Farm visit

[Spring 2011 Field Study to Brazil]
BM&F Bovespa, Trading Floor

“Dr. Bridwell's international business field study in Brazil was an excellent experience. Through business, political meetings and cultural events in over five cities and two states, the trip was a complete immersion in the culture and in the nation of Brazil. As Brazil continues to grow as international economic giant, the excursion to Brazil will continue to grow in importance in the field of international business.”
- Kevin Tammaro, MBA '12

[Spring 2011 Field Study to Brazil]

“I was shocked to see how in a little over week I was able to make so many great friends, learn about a beautiful country and grow as a person. The business meetings and presentations we attended have given me a much more global mindset. I am extremely happy and very grateful that I had the opportunity to go on this trip.”
- Jonathan Rodriguez, MBA '12

[Spring 2011 Field Study to Brazil]
Banco Bradesco, São Paolo
  [Spring 2011 Field Study to Brazil]
[Spring 2011 Field Study to Brazil]
Tour of BM&F Bovespa