Students

Balancing Work and Life

Posted
January 28, 2018
Image
Lubin student brandon markowitz '18

Brandon Markowitz

Associate Director, Integrated Planning, iProspect

Class of 2018
MS in Social Media and Mobile Marketing

Why did you choose Lubin for your MS degree?

I chose Pace because it was one of the few places in the greater NY region to offer an MS in a marketing concentration as opposed to an MBA.

What was your favorite Lubin experience?

My favorite Lubin experience was presenting a project at Media Storm and receiving feedback from industry professionals.

Lubin has definitely given me the theoretical knowledge to make informed decisions at my job.

What is your main takeaway from our MS program?

My main takeaway is that the industry is changing so rapidly that it's important to educate yourself on best practices as frequently as possible.

How has what you learned in the MS program influenced your career?

My undergrad degree is in English, so Lubin has definitely given me the theoretical knowledge to make informed decisions at my job.

How do you define #LubinLife?

When I think of #LubinLife, I think of work life balance - learning to manage both, with the understanding that hard work will lead to success.

More from Pace

In the Media

Finance Professor Matthew Morey speaks with Bloomberg, analyzing the performance of diversified U.S. equity funds and finding that while five-star funds outperformed the market before receiving top ratings, they lagged behind afterward.

In the Media

Larry Chiagouris, a professor of marketing at Pace University, said that because most people don’t pay attention to law firm advertisements, firms need to be creative. “Offer up language that has not been seen 100,000 times before,” he said. “I think it's important to know that law firms typically won't use this language in court or before a judge.”

Students

From interviewing Broadway professionals to interning at BOND Theatrical Group, Mason Bray ’28 is turning his passion for theatre and marketing into real-world experience. As a Lubin senator, he’s also advocating for student opportunities and professional growth on campus. Learn more about his journey and what #LubinLife means to him.