Professor Fink’s research interests include community journalism, media business models, freedom of information, nonprofit media, and student journalism.
Public Relations, BS
If you’re passionate about communication and want to help organizations grow and thrive, a public relations degree from Pace University is your path to success. Our innovative PR degree program equips you with hands-on experience in the latest concepts, techniques, creative strategies, and cutting-edge technology to excel in today’s dynamic digital communications landscape.
Location
Westchester
Number of Credits
120
Start Date
Fall, Spring
F1 Visa Eligible
Yes
STEM Designated Program
No
Help Organizations Thrive as a PR Professional
Go beyond press releases and pitch letters with a Bachelor’s Degree in Public Relations from Pace University. Earn your degree and develop the strategic, tactical, and organizational skills needed to execute today’s digital art and science of persuasion. Help organizations navigate and thrive in a dynamic digital landscape, creating connections across consumer, corporate, economic, government, and media sectors.
At the Dyson College of Arts and Sciences, you’ll gain hands-on experience in our state-of-the-art Communications Center, working with professional-grade equipment such as HDV cameras and industry-standard AVID and Final Cut Studio editing systems. While studying in New York, you’ll have access to internships with leading organizations like Madison Square Garden, SiriusXM, and NBC News. Earn academic credit, develop invaluable professional skills, and build a lifetime network of industry contacts.
Our expert faculty bring a wealth of experience across disciplines, including public relations, advertising, video and audio production, speech, and journalism. Adjunct professors—all specialists in their fields—enhance your coursework with the latest industry insights and unique networking opportunities. You can also join Entrance One, Pace’s student-run public relations agency, where you’ll gain hands-on experience planning and executing campus events alongside fellow Pace Setters.
Curriculum
Course topics include public relations campaigns, celebrity PR, crisis communications, event planning for PR, PR research, writing PR copy, and case studies in public relations, where you will analyze successful and failed strategies.
Take Courses Like…
- MCA 497 Public Relations Campaigns
- MCA 263 Event Planning for Public Relations
- MCA 382 Celebrity Public Relations
Unique Program Highlights
- You can work with EntranceOne, a student-run public relations agency. As a part of EntranceOne, you will be a key player in executing several department and campus events, including student and faculty art shows, Connections in Communications, and the MCVA Jamboree! EntranceOne members are also engaged in service-learning projects where you develop and execute communication plans for external organizations.
- Hands-on Learning: In our Communications Center, where you will take most of your classes, you will work with professional digital equipment such as HDV cameras, AVID and Final Cut Studio editing systems, and view films in the screening room, featuring digital video projection and a 92” screen.
- In required internships, you will earn academic credit and gain valuable professional skills as well as build a network of industry contacts for a lifetime.
Top 6%
Did You Know?
Pace is ranked in the top 6% nationally for return on investment (Source: The Georgetown University Center on Education and the Workforce)
Careers
With a Pace bachelor’s degree you will emerge prepared to enter into a career in public relations, and be equipped to navigate the ever-changing media and communications landscape.
As a Pace student, you’ll have the opportunity to connect with our robust career services team to develop a career plan that best fits your goals.
Our graduates are prepared for jobs like:
- Consumer Relations (Average Salary: $56,000–$82,000)
- Community Relations Manager (Average Salary: $83,000–$150,000)
- Corporate Communications Manager (Average Salary: $100,000–$160,000)
- Media Relations (Average Salary: $87,000–$150,000)
- Public Relations Strategist (Average Salary: $66,000–$84,000)
Where Pace Graduates are Employed
- Broadsheet Communications
- Digitas North America
- Ketchum
- New York Mets
- Rachel Ray
Featured Faculty
Professor Oren’s research interests include arts and human-interest features for print and broadcast.
Professor Ziek’s research interests include strategic communications in technical organizations and story development.
Admission and Financial Aid
Ready to take charge of your future? Pace is with you every step of the way, providing a world class education and the skills your industry will be looking for far into the future.
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- November 1: Early Decision
- November 15: Early Action I
- December 1: Early Action II
- February 15: Regular Decision
Explore required documents and admission decision dates for first-year, transfer, and international students.
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Ready to apply? Begin your application process.
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Understanding the value of a degree is essential, especially in terms of return on investment (ROI). According to The Georgetown University Center on Education and the Workforce, Pace University is in the top 6% of U.S. colleges that provide the best return on tuition investment.
For the 2024–2025 academic year, full-time undergraduate tuition is $51,382. However, many students pay significantly less due to our generous merit scholarships, which offer up to $33,000 annually, as well as need-based scholarships, grants, on-campus employment opportunities, and loans. Pace is more affordable than you think. Financial assistance can come from many places, including scholarships, grants, on-campus employment, and loans.
Merit Scholarship Estimator
Estimate your merit scholarship eligibility based on your academic achievements to see how much merit aid you may receive.
Net Price Calculator
Use our Net Price Calculator to estimate your annual education costs and financial aid package.
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Connect with our dedicated admission counselors who are here to support you every step of the way. Schedule a one-on-one appointment to discuss your goals, application questions, and any other information you need to make an informed decision about your future at Pace.
Contact Us
Admission Contact
Office of Undergraduate Admission
Phoner: (914) 773-3746
Email: undergradadmission@pace.edu
Departmental Contact
Melissa Schilio (Program Manager)
Phone: (914) 773-3674